Introduction  The purpose of this document is to outline valuable  study that  impart be reviewed during Westjets upcoming Executive  police squad  encounter aimed at ensuring the companys  strategical  designing  form in line with its Company Vision and  perpetration Statement.   It is our  authorization to review our internal and external environment by conducting a S.W.O.T Analysis, review of the Porters Value Chain and Five Forces  pretending for Westjet along with identifying its key and secondary stakeholders for fundamental qualitative  abbreviation. The  issuing of the findings  volition allow the Executive Team to formulate strategic goals and  litigate plans to ensure Westjet stays true to their  insure of  universe one of the five  some successful  international airlines in the world by 2016, providing guests with a friendly and  care  have sex that will change air  pass forever.  S.W.O.T ANALYSIS  SWOT analysis helps you  bewitch a  mend understanding of the strategic cho   ices that you  impertinence by assisting with answering the  followers questions; how will you make the most of your strengths, circumvent your weaknesses, capitalize on your opportunities and manage your threats.

   Strengths      * awarded the title of Canadas Most Admired  incorporate Culture by Waterstone  gentle Capital three  geezerhood in a  form (3)      * strong brand  attend in Canada as  go a safe, customer  center and enjoyable air travel      * strategic alliances through  autograph sharing and interline airline with American Airlines and Cathy  pacific enabling a strong network of operations and  selling (4)      * Non-unionized     motor  take in keeping costs and risk of l!   abour disputes low      *  fast(a) organic growth from 3   plans to 88 Boeing  succeeding(prenominal) Generation Aircraft      *  steep integration with Travel vacation entities  religious offering WestJet Vacation      * Operational efficiency utilizing only three types of Boeing Jets  Weakness      *  simply 71 destinations of which a large proportion are regionally  pitiful haul focused compared to Air Canada      * Low bargaining...If you  loss to get a full essay, order it on our website: 
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